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TMG positions Parc Huron as Chicago’s Leading Eco-friendly Apartment Residence

Parc Huron recently received Chicago’s first LEED Gold certification for a residential rental building. This certification is an international building certification system which focuses on construction practices and can include anything from energy savings, water efficiency, CO2 emissions reduction, and improved indoor environmental quality to the stewardship of resources.

Parc Huron, a development of M&R Development, is a 21-story luxury apartment residence located in the vibrant River North neighborhood. Managed by RMK Management, the property boasts elegant condominium-quality interiors with 9.5 foot ceilings, floor to ceiling windows, generous private balconies, and hardwood floors. The granite baths and kitchens, beautiful cabinetry, and stainless steel kitchen appliances further make it one of the most sought-after rental residences in the city of Chicago. And now, with its recently awarded LEED Gold certification, it is a true luxury for the environmentally conscious resident.

Treacy Marketing Group was retained to develop the brand strategy for the project and designed and produced award-winning printed materials for the leasing center. We sourced 100% PCW paper (Post Consumer Waste) and printed the marketing materials with a FSC (Forest Stewardship Council) certified printer to further support the building’s sustainability efforts. The property brochure was housed on a bamboo USB drive to communicate the building’s unique environmental positioning.

Treacy Marketing Group also recently finished the planning and execution of the official grand opening in late September. The event celebrated the completion of the project as well as its LEED Gold certification with a private event in the adjacent park showcasing local and sustainably grown cuisine.

Photos from Parc Huron's Grand Opening event

View more photos from Parc Huron’s event on our Facebook page.